The Visual Ad-Vantage
Here's Why Video Ads Work So Well For Agencies
This is a powerful story that drew me in with an almost magical, but not invisible force, and
I can feel the hair standing up on the back of my neck as I write. The funny thing is, I can't suppress a smile, though I'm trying. "If you could see me now" Well. Actually, that's sort of important to this story. So hold that thought.
Ok, ok. I'm getting to where YOU fit in. But I'm in some funky state of excitement so just let me get this on paper any way it comes out.
So here I was, not too long ago, zipping around online from one thing to another. You know, I'm as busy as the next guy. Maybe more so.
Then my eye catches on to something...
That 'something' was
Let me tell you, it's HARD to get my attention like that, and exponentially harder to get me interested enough to take action. Is it like that for you, too?
The point being..
Yeah, I AM the proof!
Turns out, the two guys who spawned this brilliant little show of marketing magic (that landed ME as a client for THEM), are
It figures, right? One of them is Nik Koyama, and the other is Kevin Anson, who just
So it was a mobile-phone-produced video ad, with Nik Koyama in there. But hey, it wasn't some slick production at all!
That little video of Nik is the reason I reached out
Remember those TV ads where the guy says "I liked it so much, I bought the company!" This is just like that. Almost.
And that should tell you all you need to know about 'cave man simple' video ads. They
You know, even YOU can make one and get big results. And wouldn't if feel great to experience such great results with so little effort?
Remember earlier in this message I said "If only you could see me now?" With a simple video ad, you can say it, and mean it too.
For those who are
See, the real magic is
But these will GET RESULTS. Bigly.
Let me say it another way. Video ads, done like this, will take the weight off your shoulders - and your wallet. A HUGE return on investment (ROI) when you pay (a little) for ads.
It's the mash-up of 'brain-dead-easy' production plus the 'human element' you get with candid-style hand-held video. Plus a giant blast of COOL.
Oh yeah, and the way it pays the bills.